July 11, 2012
Today marks an important day for Shipwire: we're officially announcing the launch of our Hong Kong warehouse, serving the Asia-Pacific market and the global economic giants that help make it such a fast-growth region.
The new 500,000 square-foot Hong Kong warehouse is ready for you. What is especially exciting about this launch is that we have been in a limited release "beta" with a few Shipwire customers who have shipped thousands of orders to buyers in thriving markets like China, Japan and Australia.
There are a lot of questions about entering the Asia-Pac marketplace, so we decided to put answers to the most important questions into a couple key resources that are informative and easy to share. We have a white paper, an infographic, and support resources to help you along the way.
The infographic makes visual many of the important reasons to think about Asia-Pac and understand the benefits of entering this market through Hong Kong. Some important lessons we've learned (and are now sharing) include:
- Direct-to-consumer e-commerce is growing in Asia-Pac, very quickly
- China alone will be the 2nd largest e-commerce market in three years
- Smart brands locate inventory close to customers in Asia-Pac to take advantage of this growth
You can also find resources, source data, and notes on the infographic resource page.
2. White paper
This white paper, titled "Reaching the next billion buyers for your brand: Overcoming the challenges of expanding into Asia-Pacific", was the culmination of a lot of research and gathering of industry knowledge, and the end result speaks for itself. It's a comprehensive guide for entering the Asia-Pac marketplace, and includes market research, best practices, and even case studies about how to do it right.
Additional resources for the white paper, including information on registering your business in Hong Kong, tariff regulations and import licenses, and even articles on internationalizing your product, are available here: White paper resource page.
We hope you check out these two resources and gain some insights into how strategically using a Hong Kong warehouse can help you grow your business.